After the online launch of the ad "W.O.M.A.N.", where the unique sides of femininity were revealed through the notes of Peggy Lee’s song with the same name, Patrizia Pepe is now launching the new print ad campaign, which aims to convey women’s positivity, energy and passion.
Just because it’s 8th March, don’t head out with the girls to try and be like Carrie & Co. Don’t go clubbing. Don’t do it because that’s not emancipation: it’s just a tired old 1990′s cliché’. Women’s day is 365 days a year.