Patrizia Pepe makes its debut at Milano Moda Donna, presenting its S/S 2013 Women’s Collection. The event will take place in the new store in Via Ferrante Aporti 8, and both Patrizia Bambi (Creative Director) and Claudio Orrea (President and CEO) will be present.
The new store is situated right in the heart of Milan, covering an area of 900 sq.m: a simple open space offering an architectonic synthesis that frames and enhances all the brand’s characteristics. Total white surfaces are illuminated by slashes of colour and temporary art exhibitions, spatially evoking a dynamically sophisticated mood. A highly distinctive concept that confirms the brand’s vision of contemporary glamour and creativity in progress.
2013 will be a significant year for Patrizia Pepe, marking the 20th anniversary of its founding in Florence in 1993.
For the occasion Patrizia Bambi has specially created an evening dress inspired by the glamour and glimmer of the city of Milan. Full length, sinuous and figure-hugging, this elaborate tulle and jersey model in galaxy blue has been conceived to make the most of the Patrizia Pepe feminine silhouette. Exquisite shimmering same-colour jewel motifs embellish the shoulders and neckline, and a breathtakingly low-cut back adds to the sensuality. “A special dress for a special occasion”, smiles Patrizia Bambi. “A creation that celebrates a major milestone, a journey lasting 20 years, towards a style vision with its gaze firmly fixed on the future.”